Strategic & Meaningful

Graphic Design Services

Brand Identity Design

Your branding journey should start with a brand identity. A brand identity is more than just a logo; it’s all the visual elements that help capture your core values, showcase your expertise, and connect with your dream clients. Because every business is unique, I provide a custom proposal for each project to create a package that’s right for you. That way, you get what you need and none you don’t.

A brand identity package typically includes:

Brand questionnaire
Brand mood board
Primary logo
Secondary logos
Brand mark
Colour palette
Brand pattern

Typography guide
Photography direction
Business cards
Letterhead
Email signature
Social media start-up templates
Brand guidelines

A brand identity package typically includes:

Brand questionnaire
Brand mood board
Primary logo
Secondary logo
Brand mark
Colour palette
Brand pattern
Typography guide
Photography direction
Business cards
Letterhead
Email signature
Social media start-up templates
Brand guidelines

Timeframe: 3–4 weeks

Investment starts from $1,800 NZD

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Print & Graphic Design

Having a fully branded client experience creates great brand awareness. Customise your branding package by adding on any of the following print or digital collateral pieces. Once we’ve discussed your job specifications, I’ll prepare a formal quote to approve before we get started.

Print Design

Business card
Letterhead
Compliment slip
Thank you card
Menu/Price sheet
Brochure/Flyer
Booklet

Signage Design

Poster
Pull-up banner
Shop signage mockup
Staff uniform mockup
Vehicle sign writing mockup

Digital Design

Editable social media templates
Facebook cover image
Powerpoint slides
HTML email signature

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Here’s how the process works

Step 1

Schedule a call

After submitting a project enquiry we’ll schedule a time to chat about your business goals and objectives. If we’re a good fit I’ll put together a quote and let you know my availability.

Step 2

Research & discovery

First I’ll send you an online discovery questionnaire to help identify your core values, target audience and style preferences. This will ensure that we’re on the same page.

Step 3

Design & development

Next, I’ll develop a strategy based on your questionnaire answers. I’ll create a mood board to help identify your design preferences such as fonts and colours. Then I’ll design your logo.

Step 4

Project delivery

After approval of the design and completion of any refinements, I’ll package up your logo and brand files, which will be delivered either by email or a Dropbox link. Then you’re ready for launch.

Let’s GET STARTED

Frequently asked questions

How much does a typical project cost?

My brand identity package price is an indication only. A customised proposal will be provided after we’ve identified all the services and deliverables you need.

When can we start?

If you are ready to get started, simply submit a project enquiry on the contact page. I will be in touch within 1–2 business days to discuss your project. I often book projects 1–2 months in advance and take on a limited number of projects each month.

How long does the process take?

The timeline will depend on the service you book. The Signature Branding Package takes approximately 3–4 weeks, although may vary depending on the length of time it takes to receive feedback.

What do I need to have ready by my project start date?

Before a branding project starts you will need to complete my discovery questionnaire. This is a simple online form that helps establish your business objectives, target market and goals as well as identifying your style preferences.

How much does a typical project cost?

My brand identity package price is an indication only. A customised proposal will be provided after we’ve identified all the services and deliverables you need.

When can we start?

How long does the process take?

The timeline will depend on the service you book. The Signature Branding Package takes approximately 3–4 weeks, although may vary depending on the length of time it takes to receive feedback.

What do I need to have ready by my project start date?

What is a brand style guide?

A brand style guide is essentially an instruction manual on how your brand should be used. It will include variations of your logo, logo usage, colour palette and font suggestions. It’s important to keep your brand consistent across various mediums so your brand is recognisable. You can share your brand style guide with team members and others working with your brand.

What if I don’t like the first concepts?

If you are not happy with your logo after two rounds of revisions, I can develop further logo concepts which would be charged at my hourly rate. If you don’t wish to continue at this stage, work done up to this point would be invoiced.

How will I receive my final files?

You will receive your logo and any brand elements in formats suitable for print and web, including AI, PDF, JPG and PNG. These will be delivered via email or Dropbox at the completion of your project.

What files will I receive?

The Signature Branding Package includes a suite of logo variations designed to be responsive across all platforms, digital and print media, this keeps your brand consistent and legible to help create brand awareness. Your files will be provided in full colour, black and white in PDF, EPS, AI, JPG and PNG formats.

What is not included in the branding package?

Trademark registration
Font licences (budget between $50-$300 for this)
Additional revision rounds or additional concept designs (charged hourly)
Additional phone consultations (charged hourly)
Copywriting
Printing costs

Will you store my files?

Your final files will be sent via email or Dropbox. You will need to save them to your computer and I also recommend saving a backup to a cloud storage service like Google Cloud or Dropbox. Once the project is complete I archive the files.

How do I pay for my package?

Upon acceptance of the quotation you will receive an invoice for 50% of the total project cost. The remaining 50% will be invoiced upon completion of the project. All payment needs to be paid by bank transfer.

Do you do printing?

Yes, I provide printing services for business cards, stationery, brochures etc. I am also happy to work with a printer of your choice to make sure the job runs smoothly.

What currency are your prices in?

All prices on this website are in New Zealand Dollars.

What are your business hours?

Monday – Friday: 9am–3pm
Closed weekends and public holidays.

What files will I receive

What is not included in the package?

Trademark registration
Font licences (budget between $50-$300 for this)
Additional revision rounds or additional concept designs (charged hourly)
Additional phone consultations (charged hourly)
Copywriting
Printing costs

How will I receive my final files?

Will you store my files?

How do I pay for my package?

Do you do printing?

Yes, I provide printing services for business cards, stationery, brochures etc. I am also happy to work with a printer of your choice to make sure the job runs smoothly.

What currency are your prices in?

All prices on this website are in New Zealand Dollars.

What are your business hours?

Monday – Friday: 9am–3pm
Closed weekends and public holidays.

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GRAPHIC DESIGN

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Strategic & Meaningful

Graphic Design Services

Brand Identity Design

A brand identity package typically includes:

A brand identity package typically includes:

Timeframe: 3–4 weeks

Investment starts from $1,800 NZD

Print & Graphic Design

Print Design

Signage Design

Digital Design

Here’s how the process works

Step 1

Schedule a call

Step 2

Research & discovery

Step 3

Design & development

Step 4

Project delivery

Frequently asked questions

Design Services

Little Gem Design