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Heart & Hands Postnatal Care

SERVICES

Brand identity design
Business card design
HTML email signature

PROJECT OVERVIEW

Heart & Hands Postnatal Care offers support and advice for women transitioning into motherhood. Founded by Rebecca, a qualified midwife and lactation consultant based in Auckland, New Zealand. Rebecca engaged Little Gem Design to design a new brand identity, including a business card and email signature. Rebecca wanted her brand to feel warm, welcoming, and approachable and include the thyme plant, symbolising courage and strength. The typography chosen was slightly rustic with imperfect edges; a thyme sprig and hands symbolised a pregnant belly, with a lovely hand-drawn heart symbolises a baby.

“Jane at Little Gem Design has been my fairy god mother for all the design and artworks for my business. She is extremely experienced and guided me through every step of my branding. I would always highly recommend Jane and will continue to work with her is the future.”

Rebecca Busby, Heart & Hand Postnatal Care

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